Hotels offer concierge service to Twitter

London network of budget hotels Premier Inn now offers guests use the concierge service in the microblog Twitter. The idea is simple: guests can ask their questions to the user @ PremierInn. You can ask about anything - from how to get to the hotel to the recommendations of shops and restaurants. Premier Inn hotels are the first in the UK who have introduced such a service. However, while it is running in test mode only Friday night, reports the Independent. In the world outside of Britain, there are hotels, which also decided to use Twitter to communicate with guests. For example, the concierge service Hyatt began working on Twitter, in 2009. At the moment the service has 12,000 subscribers. Despite this, experts are not convinced that such a concept work with the guests so comfortable. Format Twitter assumes that their advice should give the concierge in the compressed sentences and no details. A joint study, University of California at Berkeley and Yahoo! showed that concierges are much more willing to communicate with guests in person than via Twitter. In addition, the guests themselves are not sure that, when asked, the concierge actually considered all their wishes. Perhaps that is why hotels are expanding their capabilities to communicate with the virtual guests. Sheraton, for example, uses the Microsoft Surface computers as virtual concierges. This allows guests to book their own network of restaurant reservations or schedule tour. New York City hotel Fashion26 offers free applications for smartphones, to make it easier for them to determine the route through the city or find the right institution.